Jordan Broad is a name that may not instantly resonate with everyone, but behind the scenes of entrepreneurial success and thoughtful leadership is a man whose career offers vital lessons for business builders and aspiring leaders alike. Widely known as the husband of Ashley Broad, Jordan Broad has carved his own path as an innovative entrepreneur and CEO. His story blends strategic business growth, creative problem-solving, and a deeply grounded personal philosophy — one that prizes impact over visibility.
In this comprehensive article, we will explore Jordan Broad’s early life, educational journey, rise as a business leader, and the principles that drive his success while revealing insights that go beyond the surface. Whether you are a business enthusiast, a fan of entrepreneurship stories, or researching influential leaders in business development, this article will cover every aspect in detail.
Introduction
Jordan Broad is an entrepreneur, corporate strategist, and CEO who built a significant business presence while maintaining a remarkably low public profile. His primary role is as CEO and co-founder of ImpactEleven, but his influence extends into multiple ventures, including 3 Ring Circus and Platypus Labs. Although his wife Ashley’s career brought some public attention through reality television, Jordan chose to focus on building companies and helping others grow — quietly but effectively.
This article takes a deep dive into Jordan’s life, exploring not just who he is, but what he has built and why his approach to business and privacy offers valuable lessons for professionals everywhere.
Quick Bio
| Attribute | Details |
|---|---|
| Full Name | Jordan Broad |
| Profession | Entrepreneur, CEO, Corporate Strategist |
| Known For | CEO and Co-founder of ImpactEleven; Co-founder of 3 Ring Circus and Platypus Labs |
| Early Life | Born and raised in Bloomfield Hills, Michigan, USA |
| Education | Bachelor of Science in Industrial & Operations Engineering, University of Michigan |
| Career Start | Industrial Engineer at General Motors; Product Strategy Planner at Intel; Executive VP at ePrize; Leadership roles at Fuel Leadership |
| Major Ventures | ImpactEleven, 3 Ring Circus, Platypus Labs |
| Leadership Style | Strategic, empathetic, execution-focused, team empowerment, long-term growth |
| Personal Philosophy | Focus on impact over fame, privacy-first approach, work-life balance |
| Family | Married to Ashley Broad; two children (kept private) |
| Residence | Bloomfield Hills, Michigan, USA |
| Notable Achievements | Built and scaled multiple companies; spearheaded thought leadership and speaker coaching programs; fostered communities of professionals and leaders |
| Net Worth | Estimated between $14 million and $20 million |
| Public Presence | Limited social media; primarily LinkedIn; minimal media appearances |
| Lessons/Advice | Focus on execution, build systems, lead with empathy, balance personal and professional life |
| Future Plans | Expand business influence, mentor leaders, enhance innovation and creative leadership, maintain family and work-life balance |
Early Life and Education
Michigan Roots and Upbringing
Jordan Broad was born and raised in Bloomfield Hills, Michigan, a community known for its strong values of education, work ethic, and community engagement. Michigan’s industrial and entrepreneurial heritage played a formative role in shaping Jordan’s early worldview.
Growing up in this environment, Jordan cultivated a mindset that valued hard work, curiosity, and structured problem-solving traits that would become central to his professional journey later in life.
University of Michigan and Academic Foundation
Jordan pursued higher education at the University of Michigan, one of the country’s premier public research universities. He earned a Bachelor of Science in Engineering in Industrial and Operations Engineering.
This engineering background equipped him with analytical tools and a systematic approach to problem solving — essential skills for any business leader. The discipline emphasizes efficiency, systems optimization, and operational effectiveness, all of which remain evident in Jordan’s businesses today.
Entrepreneurial Career and Business Ventures
From Corporate Roles to Entrepreneurship
Before stepping into entrepreneurship, Jordan gained valuable experience across several industries and influential companies. His early career included roles such as industrial engineer at General Motors, product strategy planner at Intel, executive vice president and delivery lead at ePrize, and leadership positions in Fuel Leadership.
These roles provided hands-on experience in operations, strategy, and business growth, blending corporate structure with forward-thinking execution. Jordan’s transition to entrepreneurship was deliberate, rooted in industry experience and confidence in his ability to solve real business challenges.
Founding ImpactEleven
In 2010, Jordan Broad co-founded ImpactEleven, a business and thought leadership firm dedicated to helping executives, entrepreneurs, and professional speakers grow their influence, sharpen their messaging, and scale their impact.
ImpactEleven operates as more than a consulting company — it functions as a community platform where talented individuals with meaningful messages are equipped with training, strategic coaching, and long-term development tools. The focus on thought leadership development and audience empowerment makes it unique in an industry often dominated by short-term tactics.
Under Jordan’s leadership, the company has built a reputation for helping clients harness their expertise and present it in ways that resonate with global audiences. The philosophy here revolves around sustainable growth over flash-in-the-pan visibility — an approach that mirrors Jordan’s personal values.
3 Ring Circus and Platypus Labs
While ImpactEleven stands as Jordan’s flagship venture, his entrepreneurial vision extends into two other notable companies: 3 Ring Circus and Platypus Labs.
3 Ring Circus
This creative agency specializes in branding, corporate storytelling, and audience engagement. By helping companies rethink their narratives and connect meaningfully with audiences, 3 Ring Circus positions itself at the intersection of creativity and strategy. It reflects Jordan’s belief that powerful stories propel brands forward.
Platypus Labs
True to its name, Platypus Labs is anchored in innovation, experimentation, and unconventional thinking. The company focuses on helping organizations build cultures of creativity and develop solutions that defy traditional limitations.
Together, these ventures demonstrate Jordan’s wide-ranging business vision — from strategic consulting and training to creative leadership and innovation culture.
Leadership Philosophy and Strategic Approach
Jordan Broad’s leadership style is both strategic and empathetic. Instead of wielding authority from the top down, he fosters collaboration, creativity, and long-term planning within teams.
Key aspects include:
- Execution over ideas: Jordan emphasizes that while ideas are valuable, execution is what really drives growth. His approach blends meticulous planning with adaptive thinking.
- Team empowerment: Leaders and team members are encouraged to contribute their unique strengths and perspectives, fostering an environment where growth is collective rather than hierarchical.
- Prioritizing recovery: In demanding growth cycles or intense events, Jordan highlights the importance of rest, recovery, and mental focus — not just work output.
These principles reflect his understanding that sustainable success is built on healthy teams and consistent progress, not short bursts of attention or performance.
Personal Life and Relationships
Marriage to Ashley Broad
Jordan Broad married Ashley Broad in 2003. Ashley gained national recognition on the reality series Hardcore Pawn, where she was featured as part of the Gold family’s pawn shop business.
Despite the visibility associated with Ashley’s career, Jordan chose to maintain a low public profile, focusing on his business ventures and familyFamily and Parenting Philosophy
Jordan and Ashley have two children whose identities remain private, reflecting the couple’s emphasis on family protection and normalcy.
Jordan’s approach to parenting and personal life aligns with his business principles: protect what matters most, support long-term growth, and avoid unnecessary distraction. The family resides in Bloomfield Hills, Michigan, maintaining strong ties to their roots.
Key Achievements and Recognition
While Jordan’s name might not appear frequently in headlines, his professional accomplishments and contributions are noteworthy:
- Built and scaled multiple successful companies focused on human development and innovation
- Spearheaded a business model centered on helping others amplify their voice and message
- Fostered communities of professionals and speakers driven by purpose and influence
His companies’ success lies not just in revenue, but in how they help clients articulate value and build influence — an achievement rooted in Jordan’s careful stewardship.
Net Worth and Financial Standing
Estimating the exact net worth of private entrepreneurs like Jordan Broad is challenging, as they typically do not disclose personal financial statements publicly. Estimates suggest his net worth ranges between approximately $14 million and $20 million, derived from the performance and scale of his business ventures.
These figures reflect a steady accumulation of wealth built from long-term business growth, diversified ventures, and strategic expansion rather than publicity-driven success.
Public vs Private Persona
One of the most striking aspects of Jordan Broad’s public image is his intentional embrace of privacy. While contemporary business culture often encourages constant visibility, Jordan has taken a different path by:
- Maintaining minimal activity on social media platforms
- Avoiding frequent media appearances
- Keeping family details and personal life out of public scrutiny
- Prioritizing work output over personal branding
This philosophy aligns with his belief that substance outweighs self-promotion in building a legacy.
Lessons from Jordan Broad
Jordan Broad’s journey offers several lessons for professionals and entrepreneurs:
- Focus on impact, not fame: Success does not require constant visibility; meaningful contribution creates lasting authority.
- Build systems, not just strategies: The analytical foundation from engineering teaches leaders to design efficient, scalable systems.
- Lead with empathy: Strong leadership combines conviction with collaborative empowerment.
- Balance personal and professional life: Sustaining long-term success requires space for family and personal well-being.
These insights are universally applicable — whether building a business, leading a team, or seeking to grow influence thoughtfully.
Legacy and Future Plans
As of 2025, Jordan continues to focus on expanding his business influence through ImpactEleven and related ventures, while mentoring emerging leaders and providing strategic guidance to executives facing growth challenges.
Looking ahead, his priorities include:
- Enhancing corporate innovation strategies
- Supporting creative leadership development
- Engaging in community and mentorship initiatives
- Continuing to balance personal life with professional commitments
His story exemplifies a leadership journey that values depth over breadth, carving a legacy rooted in thoughtful impact.
Conclusion
Jordan Broad stands as a compelling example of a modern entrepreneur — not defined by relentless self-promotion, but by strategic growth, thoughtful leadership, and meaningful contribution. From his Michigan roots and analytical education to building multiple companies and supporting the success of others, his journey reflects a disciplined, values-driven approach to business and life.
While his wife Ashley Broad may be known to a broader audience through television, Jordan’s influence resonates with executives, speakers, and leaders who understand that lasting success is built on wisdom, persistence, and purpose — not headlines.
Whether you are a business student, a budding entrepreneur, or someone seeking inspiration from grounded leadership, Jordan Broad’s story offers valuable lessons for building a purposeful, impact-driven career.
Frequently Asked Questions
- Who is Jordan Broad?
Jordan Broad is an entrepreneur, CEO of ImpactEleven, and co-founder of 3 Ring Circus and Platypus Labs. - What companies has Jordan Broad founded?
He co-founded ImpactEleven, 3 Ring Circus, and Platypus Labs, focusing on business growth, thought leadership, and creative innovation. - What is ImpactEleven, and what does it do?
ImpactEleven is a thought leadership and executive coaching company that helps entrepreneurs, speakers, and leaders grow their influence and communicate their message effectively. - Where is Jordan Broad from?
He was born and raised in Bloomfield Hills, Michigan, USA. - What is Jordan Broad’s educational background?
Jordan studied Industrial & Operations Engineering at the University of Michigan, equipping him with analytical and strategic skills. - Who is Jordan Broad married to?
He is married to Ashley Broad, a reality TV personality known for her appearances on Hardcore Pawn. - Does Jordan Broad have children?
Yes, Jordan and Ashley have two children, whose lives are kept private. - What is Jordan Broad’s leadership style?
Jordan emphasizes strategic execution, team empowerment, and long-term growth, prioritizing substance and impact over visibility. - Is Jordan Broad active on social media?
He maintains a limited social media presence, primarily on LinkedIn, focusing on professional insights rather than personal publicity. - What is Jordan Broad’s estimated net worth?
Estimates suggest his net worth is between $14 million and $20 million, based on the growth and success of his business ventures.
